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Pandora Announces December 2013 Audience Metrics

OAKLAND, Calif.--(BUSINESS WIRE)--Jan. 6, 2014-- Pandora (NYSE: P), the leading internet radio service, announced today new metrics that were reached in the month of December 2013.

  • Listener hours for Pandora during the month of December 2013 were 1.58 billion, an increase of 13% from 1.39 billion during the same period last year.
  • Share of total U.S. radio listening for Pandora in December 2013 was 8.60%, an increase from 7.58% at the same time last year.
  • Active listeners were 76.2 million at the end of December 2013, an increase of 13% from 67.1 million during the same time period last year.

Pandora is releasing key audience metrics on a monthly basis to provide the most current information regarding Pandora's users and usage across platforms.

ABOUT PANDORA

Pandora (NYSE: P) gives people music and comedy they love anytime, anywhere, through connected devices. Personalized stations launch instantly with the input of a single "seed" - a favorite artist, song, or genre. The Music Genome Project®, a deeply detailed hand-built musical taxonomy, powers the personalization of Pandora® internet radio by using musicological "DNA" and constant listener feedback to craft personalized stations from a growing collection of more than one million tracks. Tens of millions of people turn on Pandora every month to hear music they love. www.pandora.com

Source: Pandora

Pandora Corporate Communications and Public Relations
Will Valentine, 510-842-6996
press@pandora.com
Pandora Corporate Finance and Investor Relations
Dominic Paschel, 510-842-6960
investor@pandora.com